N

Numerator

NUMERATOR.COMManage supplier listing

Numerator — Receipt-verified longitudinal consumer purchase panel (Numerator OmniPanel): shopper-level shopping-trip records across 50K+ retailers, omnichannel, each tied to a verified panelist household and enriched with 2,500+ psychographic and media-consumption attributes. For the gaming vertical it yields verified-buyer identification (casual vs. hardcore), platform/genre spend patterns, hardware-software-accessories basket structure, cross-category linkage (electronics, subscriptions, food, entertainment), and trial/repeat/loyalty cycles for new game, console and peripheral launches — pl…

Datasets

1

Receipt-verified longitudinal consumer purchase panel (Numerator OmniPanel): shopper-level shopping-trip records across 50K+ retailers, omnichannel, each tied to a verified panelist household and enriched with 2,500+ psychographic and media-consumption attributes. For the gaming vertical it yields verified-buyer identification (casual vs. hardcore), platform/genre spend patterns, hardware-software-accessories basket structure, cross-category linkage (electronics, subscriptions, food, entertainment), and trial/repeat/loyalty cycles for new game, console and peripheral launches — plus survey-based sentiment layers (e.g. macro-pressure and BNPL-financing behaviour) via its Verified Voices receipt-matched survey capability.

Scale 2B+ shopping trips captured across 50K+ retailersFrom 10 yearsCoverage Information Technology · Consumer Discretionary

Buyer room

Sample, licence terms, pricing and eval results when Numerator publishes them. Until then, discover alternatives today with a 7-day trial.

Start 7-day trial →

What buyers ask about Numerator, answered from this page.

What does Numerator do?

Numerator — Receipt-verified longitudinal consumer purchase panel (Numerator OmniPanel): shopper-level shopping-trip records across 50K+ retailers, omnichannel, each tied to a verified panelist household and enriched with 2,500+ psychographic and media-consumption attributes. For the gaming vertical it yields verified-buyer identification (casual vs. hardcore), platform/genre spend patterns, hardware-software-accessories basket structure, cross-category linkage (electronics, subscriptions, food, entertainment), and trial/repeat/loyalty cycles for new game, console and peripheral launches — pl…

What data does Numerator offer?

Numerator offers (Alternative, Sentiment, Fundamental) — 2B+ shopping trips captured across 50K+ retailers, each expandable to item/receipt-line level and joined to 2,500+ attributes per shopper — so order 10^9-10^10 line-item records with a wide (2,500-dimension) feature vector attached to each panelist household..

What is Numerator's data used for?

Consumer-discretionary equity research (console/game launch revenue nowcasting for publishers and hardware makers), retailer assortment and pricing models, media-buy and audience-attribution models, subscription-bundling and partnership targeting, credit/affordability and BNPL-risk indicators, demand forecasting, LLM/agent consumer-behaviour simulation and persona grounding using the 2,500+ attribute layer, and preference/choice-modelling from real basket substitutions.

How is Numerator's data delivered?

The data is with 10 years of history.

What does Numerator cover?

Coverage spans US, Other, UK; Internet Content and Information, Video Game Software and Services; alternative, sentiment, fundamental; equities.

How do I get a sample from Numerator?

The supplier's own access route is a contact form. Request a sample through Brickroad to start.

Numerator has not added their own details yet. Not yet on file:

  • Summary & mission
  • People
  • Use cases & buyers
  • FAQ