Velocity Logic Group

Velocity Logic Group — Household-level fuel and convenience loyalty panel: real-time enrolment events triggered at the payment terminal (every transaction becomes an identified shopper), SKU-level reward accrual and redemption tied to actual baskets, gallons and ticket size per visit, offer-level targeting decisions from the autonomous AI engine with redemption/propensity responses, and stacked-programme participation across c-store banners and major-oil brands (Chevron, BP and other named partners). Small company, outsized data surface: ~12 employees (Binghamton, no disclosed funding) but cl…

Velocity Logic Group offers (Alternative, Sentiment, Consumer, Price, Supply Chain) — Order 10^8-10^9 events over the archive (est.: millions of members × 1-3 fuel/in-store visits per month × multi-year retention, each visit carrying basket lines, offer impressions and redemption outcomes; offer-impression volume is an order of magnitude larger than redemptions).

Consumer demand and footfall nowcasting (gallons and basket value per household per week); training uplift/response models for offer optimisation and RLHF-style preference data on discount depth vs brand choice; fuel-demand and driving-intensity proxies for mobility and macro models; brand-switch and share-of-wallet tracking across oil majors; retail media audience segmentation; inflation/food-at-home panels at SKU level when in-store baskets are included

The data is with 5 years of history.

Coverage spans US; Oil & Gas Refining and Marketing, Drug Retail; alternative, sentiment, consumer, price, supply_chain; equities.