Brickroad
Brickroad
IndexSignalsBlog
/Index//

Product

  • Information Frontier Agent
  • Vendor Management Agent
  • Product Tour
  • Pricing

Solutions

  • All Solutions
  • Atlas
  • Wayfinder
  • Horizon

Suppliers

  • Sell Your Data
  • Start Onboarding
  • Programmatic Data License

Community

  • Public Index
  • Signals
  • Blog

Company

  • About
  • Team
  • Careers
  • Brand

Connect

  • LinkedIn
  • X
PrivacyTermsCookies

© 2026 Brickroad

/Index/FIRE (FIREGROUP GmbH)/FIRE (FIREGROUP GmbH)
FF

FIRE (FIREGROUP GmbH)

FIRE (FIREGROUP GMBH)Manage supplier listing

Structured B2B wholesale transaction and behavioural data from live construction-materials distribution: every buyer interaction on FIRE's portal, sales app, digital showroom and remote-selling channels, captured across six categories (views/search, comparison, size/variant selection, order mix and timing, abandoned selections, engagement metrics) and joined to ERP order, stock and logistics data through 250+ connectors. Derived into six intelligence layers: rotation velocity per SKU/channel/specification class, promotional pre-order uptake, dealer gained/lost/at-risk, channel divergence, specification-class signals, session engagement. Latent asset is the abandon-and-compare layer plus project-based order structure - sell-through and specification-substitution signal that manufacturer ERPs cannot see.

Open buyer room →
FIRE (FIREGROUP GmbH)/FIRE (FIREGROUP GmbH)
SampleCoverage

Sample

Brickroad customers

Sample this dataset before you buy it.

Your sourcing agent asks FIRE (FIREGROUP GmbH) and files the sample in your catalog — private to you.

Start 7-day trial→Nothing is charged until the trial ends.

Coverage

Universe, instruments and categories.

Industry
Building ProductsApplication Software
Instruments
equities
Categories
Alternative
Supply Chain
Sentiment
Regions
EuropeUS
Sample tickers
SWMZENRDIL.SWSAPHUBGHDLOWBLDRSTECE
Dataset card
Type
not stated
Format
Tabular - structured relational event and order records in a hosted analytics layer (AWS, optional Swiss/EU hosting), exposed via bidirectional ERP integration; no public API, feed or download surface
Volume
Not published. Structured event + order data across six session categories per buyer interaction, plus ERP order/stock/logistics joins, for FIREGROUP's tenant brands across 27 wholesale industries, with the construction-materials subset covering roofing, timber, fixings, insulation and facade families. Request further research - FIRE discloses no record count, dealer count or GMV, and volume is tenant-bounded rather than platform-wide.
Users
N/A as a consumer base - B2B platform licensed per brand. Buyer-side dealer users are the onboarded trading customers of each tenant brand; FIRE states 27 industries served across wholesale distribution, but no tenant or buyer-account count is published
History
not stated
Update frequency
not stated
Growth
Active - the founder is publishing new wholesale/AI-platform positioning in 2026, the integration catalogue has expanded from 80+ to 250+ systems across the company's own pages, and the construction-materials vertical is being rolled out across Germany, Austria, Switzerland and broader Europe with German/English/French implementation support
Launched
FIREGROUP founded ~2002-2003 (Zurich digital business/e-commerce agency); the FIRE wholesale platform launched later and no explicit year is published - est. 2015-2020 as the flagship SaaS, with the construction-materials vertical and AI analytics layer added more recently
Delivery
not stated
Entity mapping
not stated
Sample
not stated
Point-in-time
not stated
Licence
not stated

supplier index read from their site

FIRE (FIREGROUP GmbH) has not added their own details yet. Not yet on file:

  • Dataset
  • Data dictionary
  • Coverage
  • Provenance
  • Rights & data handling