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/Index/ZoomRx/Longitudinal HCP promotional-response panel
Z

Longitudinal HCP promotional-response panel

ZOOMRXManage supplier listing

Longitudinal HCP promotional-response panel: aided/unaided message recall captured 2-7 days after each rep interaction and re-validated at two weeks, tied to the specific promotion, channel (personal, digital, non-personal) and visual aid shown, then joined to real-world prescribing. Includes voice-first qualitative responses (Dynamic Dialogues), phrase-level engagement annotations (Message Highlighter), and a prediction benchmark library of 20M+ message-outcome pairs (Message Labs).

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ZoomRx/Longitudinal HCP promotional-response panel
SampleCoverage

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Coverage

Universe, instruments and categories.

Industry
PharmaceuticalsMarketing
Instruments
equities
Categories
Alternative
Sentiment
Fundamental
Regions
USUK
Sample tickers
PFEMRKLLYABBVBMYAZNNVSGSK
Dataset card
Type
not stated
Format
Multimodal — audio recordings with transcripts (voice-first Dynamic Dialogues), phrase-level annotated marketing text/visual-aid content, and tabular panel survey plus prescribing-outcome records
Volume
20M+ message-benchmark records (stated on the page) plus, at a conservative 30-90 seconds per voice response, roughly 0.5-3M hours of HCP spoken audio with paired transcripts accumulated across the program's life. Basis: the 20M+ figure is the vendor's own benchmark count; audio volume derived from the voice-first modality applied to a fraction of those interactions.
Users
~15,000-60,000 HCP panel members plus several thousand pharma client end-users. Basis: an in-house HCP panel described as 'deep, proprietary' supporting 20M+ benchmark records; a panel large enough to sustain that volume across repeated 2-7 day recall cycles implies tens of thousands of consenting prescribers.
History
11 years
Update frequency
not stated
Growth
Active — the offering is positioned around a current AI engine (Sagan) with three shipping capabilities and claimed 93% predictive accuracy, and the corporate record shows a subsequent combination/M&A event in its funding history, indicating an expanding rather than run-off business. ~550 employees supports active delivery capacity.
Launched
~2013-2016 for ZoomRx as a life-sciences analytics firm; PET as an AI-engineered product is materially newer (~2022-2024, inferred from the Sagan AI engine branding and the voice-first capability wave that followed general-purpose speech models becoming deployable).
Delivery
not stated
Entity mapping
not stated
Sample
not stated
Point-in-time
not stated
Licence
not stated

supplier index read from their site

ZoomRx has not added their own details yet. Not yet on file:

  • Dataset
  • Data dictionary
  • Coverage
  • Provenance
  • Rights & data handling