Wildcard

WILDCARDManage supplier listing

A trace-only AI referral revenue attribution layer over connected ecommerce merchants, with an unusually complete causal join: for each confirmed AI-referred session the record links the specific tracked prompt that drove the visit, the citation/recommendation that earned the click, the landing surface, and the matched order and revenue. Crucially the dataset also stores its own negatives — Wildcard explicitly records what could NOT be observed (missing referrers, cross-device journeys, unobservable views) and discloses them alongside every result, and it deliberately excludes Shopify Shop as a distinct commerce channel unless a separate AI referrer is evidenced. That combination of prompt-to-revenue linkage plus explicit unattributable-share accounting is rare.