WalkTheLot.com, Inc.

WALKTHELOT.COM, INC.Manage supplier listing

Dealer lot inventory and vehicle-media aggregation operated as a workflow platform rather than a published dataset: inbound inventory received from upstream sources (dealer/DMS, HomeNet or another configured provider), normalised and stored, then enriched at the point of capture with photography, video and 360 media, window-sticker and FTC Buyers Guide documents, on-lot notes, service choices and pricing, and finally syndicated outbound to dealer websites and classified destinations through configured feeds. WalkTheLot explicitly describes two operating models - acting as the primary inventory source (VIN scan, decode, record creation, publish) and returning completed media upstream to a provider that distributes downstream. A separately marketed data-aggregation service offers hosting, feed processing, field mapping/validation/transformation and private-label dealer-facing delivery in JSON, XML, CSV and delimited text over FTP/SFTP.

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Coverage

Universe, instruments and categories.

Industry: Application Software
Instruments: equities
Categories: AlternativeReferencePrice

Dataset card

Type: not stated
Format: FTP/SFTP inventory feeds plus JSON, XML, CSV and delimited text; scheduled batch processing, database-backed workflows, media storage (photos, video, 360) and a media widget for supported dealer websites
Volume: Unquantified and contractor-scoped. The observable indicators are 25+ years of continuous operation in the independent lot-service segment and a stated client-configuration model where each rooftop defines its own merchandising requirements, implying a per-VIN media corpus (photo sets, video, 360) accumulated across many dealerships over two decades. No vehicle, media or rooftop counts appear anywhere on the site, so volume must be established directly.
Users: Rooftop/dealer-seat based and undisclosed — the platform serves independent lot-service companies and their dealer clients, with onboarding described in blocks of '10 or more rooftops', so scale is measured in rooftops and staff seats rather than registered users. Published firmographics conflict (1 employee against a $32.2M revenue range), so counterparty size needs a registry check.
History: 25 years
Update frequency: not stated
Growth: Active but steady-state — a current platform narrative (WebLot plus MobileLot, media widget, QR-code integration) with modernised marketing pages and defined sales/support hours, built on a 25+ year legacy business. Reads as an operating incumbent serving an existing client base rather than a scaling start-up.
Launched: est. ~1999-2001 — the company states 'more than 25 years' supporting independent lot-service companies and dealerships, and describes the current platform as evolved from technology it originally built for its own products.
Delivery: not stated
Entity mapping: not stated
Sample: not stated
Point-in-time: not stated
Licence: not stated

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