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Sensor Tower

SENSOR TOWERA3 · direct accessManage supplier listing

mobile + digital ad intelligence suite: app download/revenue/RPD estimates, DAU/session/retention usage panels, keyword ranks & reviews, ad creative and share-of-voice tracking (Pathmatics, across Meta/TikTok/X/Reddit/YouTube/OTT/display), GameIQ gaming taxonomy, retail-media SOV, audience panels and cross-platform web-visit data

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Coverage

Universe, instruments and categories.

GICS sectors
mobile appsmobile gamingdigital advertisingretail mediaweb / cross-platform trafficconsumer fintech (e.g. P2P payment apps, per the stored blog url)
Instruments
app download & revenue estimatesRPD / ARPDAUactive users, sessions, time spent, new/retained/churned trendsapp store keyword rankings, ratings and reviewssearch adsad creatives, top advertisers/publishers, share of voiceretail-media share of voice by brand and productaudience / ad-exposure panelweb visits, visits per unique user, unique visitors (desktop + mobile web)
Categories
app store and digital advertising intelligence platform
Regions
US
Sample tickers
AAPLGOOGLMETAAPPURBLX

Sensor Tower has not added their own details yet. Not yet on file:

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  • Data dictionary
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