Longitudinal individual-level US consumer purchase panel

Longitudinal individual-level US consumer purchase panel: user-submitted photographs of paper receipts plus email/Amazon-linked e-receipts, parsed to item and basket level and tied to a persistent identified household, supplemented by in-app survey responses, voluntarily supplied demographics (age range, location, household composition), and location data. Operated explicitly as a market-research collection instrument feeding the parent Checkout Tracking basket-level product — the receipt panel is the individual-level leg that bridges consumer panel data to POS totals.

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Coverage

Universe, instruments and categories.

Industry: Research & Consulting ServicesApplication Software
Instruments: equities
Categories

Dataset card

Type: not stated
Format: Multimodal — receipt photographs and e-receipt records at capture; parsed tabular basket/line-item records plus structured survey and demographic responses after processing
Volume: Bounded estimate: ~50K core panelists × ~8 receipts/month × ~10 line items ≈ 4M line-item rows/month, so roughly 40-50M rows/year at basket depth, plus a parallel e-receipt stream from linked email/Amazon accounts and a multi-year longitudinal spine per household. Request the current validated-receipt count and mean household tenure.
Users: ~50,000 active panel participants (figure reported in trade coverage of the Checkout Tracking methodology). Download counts are far higher — Google Play shows 1M+ installs on one tracker and ~2.74M on another, ~41K Play ratings and ~23K iOS ratings at 4.4★ — but downloads vastly overstate the qualifying panel, because only validated repeat submitters are useful to the panel.
History: 12 years
Update frequency: not stated
Growth: Mature, actively maintained, no longer growing as an independent product — app updated through mid-2026 (v8.9) with a long release history, but the panel has been absorbed into its parent group, and consumer-app revenue is trivial (third-party forecast ~$146/month), confirming it is a subsidized data-collection instrument rather than a commercial app.
Launched: 2013-2014 — iOS listing released November 2013; Android package com.receiptpalapp.android released 18 April 2014. Use 2013 as the dataset start. Built originally by a design agency as an NPD Group client project specifically to incentivize receipt submission for research.
Delivery: not stated
Entity mapping: not stated
Sample: not stated
Point-in-time: not stated
Licence: not stated

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