M

MFour

MFOURA5 · direct accessManage supplier listing

US first-party mobile consumer panel producing ~10M daily consumer journeys — GPS-verified foot traffic, app usage and session time, web browsing/search, Amazon and Gmail purchase receipts, TikTok/Instagram ad exposure, YouTube viewing and PII-scrubbed ChatGPT conversation transcripts — joined to survey responses from the same members

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Universe, instruments and categories.

GICS sectors
Consumer Discretionary
Categories
first-party behavioural consumer panel plus mobile survey platform
Regions
US

MFour has not added their own details yet. Not yet on file:

  • Dataset
  • Data dictionary
  • Coverage
  • Provenance
  • Rights & data handling