Proprietary primary-research corpus on African consumers

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Proprietary primary-research corpus on African consumers: 600+ curated datasets and 60 million data points collected from thousands of consumers across 20+ African markets, delivered as Index Data and Survey Data. Finance-relevant content is specific and unusually broad for the continent — banking awareness and loyalty, consumer lending practices, P2P lending, fintech adoption, mobile-money usage and digital financial-app behaviour, plus financial-product penetration across savings, loans, credit cards, insurance and investments. Alongside that sit consumer-confidence, cost-of-living, retail-demand, purchasing-behaviour, health and media-consumption indices. Uniquely, Kasi also operates its own survey field infrastructure, so it can collect bespoke new observations on demand rather than only reselling existing panels.