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Camera-captured offline shopper-flow data from Chinese shopping malls and brand stores, produced by the company's own AIoT device network: raw visit counts and Re-ID de-duplicated unique visitors, average in-mall wandering duration, cross-camera trajectory reconstruction of shopper routes, pass-by versus store-entry counts, in-store dwell and product/fixture heat, plus a commercial digital-base reference layer covering trade areas, mall profiles, tenant/brand libraries and internet and survey data. Coverage stated in the report: 2,500+ malls, 1,000 brands, 160,000+ stores, 30 billion+ person-visits analysed per year, and modelled footfall forecasts for 8,000 shopping centres above 30,000 sqm.

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Coverage

Universe, instruments and categories.

Industry: IT Consulting & Other ServicesRetail REITsPersonal Care Products
Instruments: equities

Dataset card

Type: not stated
Format: Multimodal — aggregate tabular footfall and dwell metrics delivered as standard SaaS plus custom data-modelling engagements, generated upstream from video-analytics detection, tracking and Re-ID records, with an accompanying relational reference database of trade areas, malls and brand stores
Volume: 30 billion+ person-visit analyses per year across 160,000+ stores, plus a forecast panel covering 8,000 shopping centres and the full trade-area/mall/brand-library reference layer; in raw capture terms this sits on a multi-year mall video-analytics archive
Users: N/A — enterprise and government data service with no consumer-facing surface; the population figures the company prints are 2,500+ malls, 1,000 brands and 160,000+ monitored stores
History: 11 years
Update frequency: not stated
Growth: Active in the earlier cycle — the article records 2022 new signings with mall operators (China Merchants, Bailian, Kerry, Vanke, Hopson, Sun Hung Kai) and brands (vivo, Cabana, The North Face, Timberland), plus two large flagship digital projects signed around mid-2023; the data line was already 68% of 2022 revenue at RMB 247 million of RMB 361 million
Launched: 2015 for the 汇客云 platform build, per the article's own dating; the parent company is older and listed in Feb 2017, so the camera-counting business predates the platform
Delivery: not stated
Entity mapping: not stated
Sample: not stated
Point-in-time: not stated
Licence: not stated

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