- Type
- not stated
- Format
- Multimodal tabular-plus-text: a subscription data portal with structured module datasets, downloadable reports and market snapshots, custom reports, and analyst-delivered briefings — no bulk API or file-download product is advertised
- Volume
- Moderate and high-density rather than large: multi-year survey panels, a 50-state-level rebate/incentive programme database, permit feeds and product-specification records, plus an archive of editorial coverage converted into media signals. Total row count is plausibly tens of thousands to low millions across modules, not a big-data asset.
- Users
- ~hundreds of paid seats (inferred from a 17-employee, ~$3.2M-revenue publisher running three named subscription tiers — Turquoise, Jade, Emerald — where the whole company revenue base implies a subscriber count in the hundreds, not thousands)
- History
- not stated
- Update frequency
- not stated
- Growth
- Active — the platform is being actively marketed with a demo funnel, an education arm (COGNITION Academy), recurring weekly commentary (COGNITION Hot Takes), tiered memberships and paid add-ons, all signs of a product in build-and-sell mode rather than a legacy title
- Launched
- COGNITION Smart Data ~2022-2024 (inferred — it is a recent productisation of the publisher's existing research and events business, presented on a modern HubSpot marketing stack as a new platform rather than a long-standing data product); the parent Green Builder Media trade-press lineage is considerably older, running two decades-plus
- Delivery
- not stated
- Entity mapping
- not stated
- Sample
- not stated
- Point-in-time
- not stated
- Licence
- not stated