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General Evidence (Datapods) — Consented, account-connected German consumer panel with per-person linked data across seven dimensions: Amazon orders/receipts/inbox order confirmations plus Google Pay transactions (7.4B+ Amazon events); grocery and drugstore purchases at SKU level including the REWE product catalogue; Google searches and website visits pre-classified by category, brand and purchase intent; YouTube watch history, TikTok interactions and Meta ads seen (2.4B+ views); app installs, in-app purchases and subscription sign-ups/cancellations across both app stores; dwell-weighted visit…
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Consented, account-connected German consumer panel with per-person linked data across seven dimensions: Amazon orders/receipts/inbox order confirmations plus Google Pay transactions (7.4B+ Amazon events); grocery and drugstore purchases at SKU level including the REWE product catalogue; Google searches and website visits pre-classified by category, brand and purchase intent; YouTube watch history, TikTok interactions and Meta ads seen (2.4B+ views); app installs, in-app purchases and subscription sign-ups/cancellations across both app stores; dwell-weighted visited places and retailers from location data; and census-weighted self-reported demographics sanity-checked against observed behaviour.
Scale Very large for the panel sizeFrom 10 yearsCoverage Industrials · Consumer Staples
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General Evidence (Datapods) — Consented, account-connected German consumer panel with per-person linked data across seven dimensions: Amazon orders/receipts/inbox order confirmations plus Google Pay transactions (7.4B+ Amazon events); grocery and drugstore purchases at SKU level including the REWE product catalogue; Google searches and website visits pre-classified by category, brand and purchase intent; YouTube watch history, TikTok interactions and Meta ads seen (2.4B+ views); app installs, in-app purchases and subscription sign-ups/cancellations across both app stores; dwell-weighted visit…
Generalevidence offers (Alternative, Sentiment, Geospatial, ESG) — Very large for the panel size, because it is account-level history rather than incrementally earned clicks: 7.4B+ Amazon events and 2.4B+ video/social views are published headline totals, alongside SKU-level grocery lines, classified search/visit streams, subscription transactions and dwell-weighted location traces. Est. well over 10B records across all dimensions. Important caveat: this is imported historical account backfill from connected services, not data the panel itself accumulated day by day..
Advertising attribution measured against verified purchases rather than clicks; retail-media and shelf-effectiveness studies using SKU-level grocery plus store visits; churn and subscription-economy analytics from actual cancellation events; demand forecasting and price/promotion elasticity at SKU level; audience measurement to replace self-reported media panels; and consent-cleared supervised training data for recommendation, search-intent and demand-forecast models where the outcome variable is a real transaction.
The data is with 10 years of history.
Coverage spans US, Europe; Research & Consulting Services, Food & Staples Retailing; alternative, sentiment, geospatial, ESG; equities.
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