Consented US consumer omnichannel purchase panel

Name: Consented US consumer omnichannel purchase panel: photographed paper receipts from any US retailer (submitted within ~14-15 days of purchase) parsed to line-item level, PLUS email-linked online order records fetched automatically from connected inboxes, PLUS survey/mission responses and in-app game engagement — captured in exchange for reward coins and resold to partners as aggregated, non-identifiable purchase data.
Creator: Fanli

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Consented US consumer omnichannel purchase panel: photographed paper receipts from any US retailer (submitted within ~14-15 days of purchase) parsed to line-item level, PLUS email-linked online order records fetched automatically from connected inboxes, PLUS survey/mission responses and in-app game engagement — captured in exchange for reward coins and resold to partners as aggregated, non-identifiable purchase data.

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Coverage

Universe, instruments and categories.

Industry: Research & Consulting ServicesApplication Software
Instruments: equities
Categories

Dataset card

Type: not stated
Format: Multimodal — receipt imagery and email-order records at capture; parsed tabular purchase/line-item records plus structured survey responses after processing
Volume: Order of magnitude: ~100K receipts/day ≈ 36M receipts/year at line-item depth; the company has reported over 100 million cumulative transactions. Add the parallel email-order stream from connected inboxes, which accrues without user action. Request the current parsed line-item count and the online-vs-in-store split.
Users: 400,000+ users — figure published in the company's own Columbia Startup Lab profile ('over 400,000 users, submitting more than 100,000 receipts daily'). Treat as the peak-growth figure; current base after the 2021 acquisition and a modest app-store footprint (~61K Play ratings at ~4.3★) is plausibly in the low-to-mid six figures.
History: 9 years
Update frequency: not stated
Growth: Mature / absorbed — acquired by IRI in 2021 and now operated as Circana Group's consumer-receipt collection arm. The consumer app itself is commercially minor (third-party analytics estimate roughly $1.4K/month app revenue, category rank ~#380 in Shopping), which confirms it is a data-acquisition front-end, not a growth consumer product; app remains maintained (last update 2026).
Launched: ~2014 founding (some databases list 2014, others 2017-2018); consumer app published on the App Store from 2 January 2017 under package com.coinout.scan / iOS id942370264. Use 2017 as the app-based dataset start.
Delivery: not stated
Entity mapping: not stated
Sample: not stated
Point-in-time: not stated
Licence: not stated

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