Covariance

Name: Longitudinal household-level consumer purchase panel built from ground-truth payment data: credit/debit card spend and itemized receipts, joined to store locations, merchant/brand taxonomy (~1M brands) and SEC filings. Yields online+offline transaction records, cross-shop baskets, wallet share by brand/category/persona, and next-day-refreshed company-level revenue estimates calibrated to reported financials.
Creator: Covariance

COVARIANCEManage supplier listing

Longitudinal household-level consumer purchase panel built from ground-truth payment data: credit/debit card spend and itemized receipts, joined to store locations, merchant/brand taxonomy (~1M brands) and SEC filings. Yields online+offline transaction records, cross-shop baskets, wallet share by brand/category/persona, and next-day-refreshed company-level revenue estimates calibrated to reported financials.

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Sample

Brickroad customers

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Coverage

Universe, instruments and categories.

Industry: Financial Exchanges and DataInternet Data and Infrastructure
Instruments: equities
Categories: AlternativeFundamentalSentiment
Regions: US
Sample tickers: COSTWMTCMGLULUDGKHCTGTSBUX

Dataset card

Type: not stated
Format: Tabular (transaction/receipt records, brand×household panels) delivered as dashboards, natural-language interface, or MCP; optional customer 1P data joins
Volume: 'Trillions of data points' about shoppers (page-stated) across ~1M brands, millions of households, online+offline, refreshed next-day — so order 10^12+ raw spend/receipt events accumulated, with a daily increment across the US consumer economy.
Users: N/A — B2B data/analytics platform, not a registered-user consumer product. Panel side instead: 'millions of households and merchants' contribute the underlying spend data (page-stated).
History: not stated
Update frequency: not stated
Growth: Active — newly launched AI-facing product ('Conrad'), same-day/MCP deployment messaging, all four located contacts are enterprise sales/client-strategy roles hired recently, indicating an active commercial build-out.
Launched: ~2020-2021 for the company (corporate profile registered late 2020); the current AI-grounded consumer-intelligence platform and 'Conrad' product surface is materially newer, ~2024-2025.
Delivery: not stated
Entity mapping: not stated
Sample: not stated
Point-in-time: not stated
Licence: not stated

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