US-centric retail POS + consumer panel market measurement

Name: US-centric retail POS + consumer panel market measurement: $5.8T consumer spend tracked, 42M CPG/GM items, 477K stores; Liquid Data Go activation tier links 120M+ US households to store-level data for shopper/store targeting
Creator: Circana

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US-centric retail POS + consumer panel market measurement: $5.8T consumer spend tracked, 42M CPG/GM items, 477K stores; Liquid Data Go activation tier links 120M+ US households to store-level data for shopper/store targeting

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Coverage

Universe, instruments and categories.

Industry: Packaged Foods & MeatsPersonal Care ProductsConsumer Staples Merchandise Retail
Categories: retail POS & consumer panel market-measurement platform