BetterBasket

BetterBasket — Cross-banner store-level competitive grocery price panel (daily competitor price and promotion captures per store and zone), fused with retailer-supplied POS/assortment extracts and the platform's own pricing actions: recommended price changes, merchandiser accept/reject decisions, and structured store-zone A/B pricing tests with realized sales, margin and unit outcomes. Small but high-density dataset: an 8-person seed-stage team sitting on a daily-refreshed cross-banner store-level price and promotion panel plus realized pricing-experiment outcomes - data whose value per row i…

BetterBasket offers (Alternative, Price, Supply Chain) — Daily competitor price and promotion captures across every tracked competitor of every customer store - combined, the named banners alone operate in the low thousands of stores, so order of millions of store-SKU price observations per day, plus continuously ingested promo flyers, supplier emails and POS/CSV/PDF extracts, and a growing log of price-change experiments.

Training price-elasticity and demand models on real realized price-change outcomes rather than observational data; price and promo optimization; competitive reaction modeling; assortment gap and category management analytics; retail margin benchmarking across banners; inflation and price-convergence research using cross-banner store-level price series

The data is with 2 years of history.

Coverage spans US; Application Software, Food Retail; alternative, price, supply_chain; equities.