Merchant-side AI-commerce panel across 310 US ecommerce brands

Merchant-side AI-commerce panel across 310 US ecommerce brands: sessions, conversion and revenue segmented by referral channel (13 channels tracked) and by AI provider (ChatGPT, Perplexity and others), covering Oct 2025 - Apr 2026 with order value per provider. Uniquely, the panel also segments by on-site AI-assistant engagement, distinguishing visitors who merely arrived from an LLM from those who then interacted with the brand's own on-site shopping assistant — the layer where conversion is highest. Alhena also operates an AI-visibility product, so it holds the paired prompt-level view of how models describe, cite and recommend each tracked brand.

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Coverage

Universe, instruments and categories.

Industry: Application Software
Instruments: equities
Categories: AlternativeFundamentalSentiment

Dataset card

Type: not stated
Format: Tabular (channel-by-brand conversion/revenue/AOV matrices, 13-channel ranked tables, monthly time series) + text (prompt-run answers with brand mention/citation/recommendation scoring from the AI-visibility product line)
Volume: 310 US brands × 13 channels over a 7-month window. At a typical mid-market ecommerce brand running roughly 100K-500K sessions per month, that implies an order of 200M-1B sessions in the analysed panel, with conversion and revenue outcomes attached; the AI-visibility line adds a prompt corpus of repeated category prompts per brand across multiple models
Users: At least 310 US brands in the analysed dataset; paid accounts estimated 50-300 (inferred from a Seed-funded company with 12 employees and an est. $2.9M revenue run-rate — a base large enough to span 310 brands in a study but not thousands)
History: not stated
Update frequency: not stated
Growth: Active (Seed-funded, ~$4.9M raised, est. $2.9M revenue, 12 employees; multiple dated benchmark studies published as a series — 310-brand study, state-of-ai-commerce, conversion-data reports — with a product line extending from attribution into AI visibility)
Launched: ~2023-2024 (inferred: the provider company record was registered in 2023 and the company is Seed-stage with 12 employees, placing the founding around then; the AI-commerce attribution and visibility products specifically date from 2025 when AI referral volume became measurable)
Delivery: not stated
Entity mapping: not stated
Sample: not stated
Point-in-time: not stated
Licence: not stated

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