A dealer-permissioned data syndication hub rather than a data panel

A dealer-permissioned data syndication hub rather than a data panel. NADA Vault connects directly into a dealership's DMS — the authoritative system of record for inventory, sales, F&I and service — aggregates it under the dealer's control, and distributes customised feeds to thousands of vendors, customers and manufacturers. What accumulates at the hub is not a product the company sells but a byproduct of operating it: a normalised multi-DMS ingestion layer spanning thousands of dealerships, a feed-connection graph showing which dealer shares which data with which vendor, 90-day vendor feed reporting, and a documented cross-DMS field-mapping schema. Because ingestion is DMS-direct and dealer-authorised rather than scraped, the records are system-of-grade rather than best-effort.

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Brickroad customers

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Coverage

Universe, instruments and categories.

Industry: IT ServicesAutomotive Retail
Instruments: equities
Categories: AlternativeReferencePrice
Regions: US
Sample tickers: KMXANLADGPIPRTACARSTSCOSAH

Dataset card

Type: not stated
Format: Tabular — dealer-configured feeds in custom format and cadence, normalised across multiple DMS platforms through the DealerVault layer and pushed to downstream vendors; delivery is per-connection feed distribution rather than a published dataset or API product
Volume: Not published as records. Bounded structurally: thousands of dealerships each transmitting full inventory plus sales and possibly F&I and service data to multiple vendors, at dealer-chosen cadence up to real time. That implies a very high daily transaction volume crossing the hub — plausibly hundreds of millions of record transmissions per year across the dealer base — but almost all of it is transient pass-through that is delivered onward and not retained centrally. Request further research on whether any central retention exists or whether every feed is dealer-side only.
Users: N/A for consumer registration; the population is subscribing dealerships — described on the page as 'thousands of dealerships' onboarded historically across Authenticom's business — plus thousands of connected vendor partners. Corporate record: ~120 employees, ~$28M revenue band.
History: not stated
Update frequency: not stated
Growth: Active — a live, actively marketed co-branded product with a national dealer association behind it and an expanding vendor-partner network, from a mature operating business rather than a startup
Launched: ~2024 for the NADA Vault branded launch (joint NADA and Authenticom announcement); Authenticom itself is a long-established dealer data-processing business — the corporate record and ~$28M revenue on ~120 staff indicate a mature firm, and DealerVault is the underlying technology predating the NADA co-brand.
Delivery: not stated
Entity mapping: not stated
Sample: not stated
Point-in-time: not stated
Licence: not stated

supplier index read from their site

Authenticom has not added their own details yet. Not yet on file:

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